In this video were to talk about short links and when to use those are also called pretty
links over to talk about how do you add those use those everything about short links hi
my name is Adam from WPCrafter.com where I make WordPress videos for non-techies now
you have probably experienced or seen short links let me show you how I use short links
personally if you been to any of my videos I might make reference to a link that I might
have down below in the show notes and this is that area right here at the show notes
and here's an example of a short link where when you click this link right here you see
it has my domain name which is WPCrafter.com/and then whatever I wanted to be and I can send
you anywhere I want to when you click on this link and these are called short links and
I'm sure you've seen short links both before you can actually generate short links with
several online services once called bit.ly the actual images show you bit Lee's website
right now this is Bentley's website and you can easily go here and create an account and
create short links and you can also do it via Google Google has a short link creator
service WordPress itself has a short link creator service now personally I don't like
to use Google short links bit.ly short links or what was the other one it doesn't matter
you know why because a lot of times those links are attributed to spammers so there
are literally email services where if you send a bit.ly link in an email that emails
either to go to the spam folder be automatically deleted so a lot of these commonly used Link
short nurse services that are free on the Internet there commonly just the services
polluted with spammers and you can't trust those links that's why it's never a good idea
to use bit.ly links or the Google shorten links any of those links in there is a really
good solution and you can integrate this right into your WordPress based website now if you
go over to WordPress's website WordPress.org click on plug-ins and do a search for the
phrase pretty link you're going to be able to see a variety of plug-ins that actually
will allow you to do this with WordPress now the funny thing is I column pretty links a
lot of people call pretty links and there's actually they're called pretty links for reason
there's a plug-in called the pretty link it's kinda like when you want a tissue to blow
your nose or something like that that we commonly call them clean exes but Kleenex is the name
of the brand not the name of the product that's kinda like with pretty links if you think
of these shortened links there prettier links instead of having these very long links or
something along those lines lines you can have these pretty links so there are a few
in here there's pretty link light which by far is the number one in terms of usage another
well-known one is thirsty affiliates right here let's see there's so many different ones
that try to do this but I'm in it so you which one I have always use in which one I currently
use and it's a pretty link light I have been use them they been around probably the longest
you can see there on over 200,000 websites pretty link light and I have used this since
she's 2012 so were talking five years I have counted on this plug-in and it is been perfect
the whole time but I'll give you some honesty here about maybe six months ago I was strongly
considering not using them anymore because I kinda considered it has having been abandoned
they were they weren't really improving yet it was kind of outdated and all this kind
of stuff and I was literally looking at alternatives and then bam they released an update they
updated it they updated the interface they updated the code they updated everything and
I was very blown away now pretty Link light it says lights because it is the light version
which means there's a paid version and that's called pretty link Pro here is pretty link
pros website so they updated the plug-in but they didn't get around to updating the website
and let me just tell you the developer this is also the developer of a very popular very
successful membership plug-in called MemberPress so it's built by a rockstar WordPress developer
so here's pretty link light now I actually have pretty link Pro I started with pretty
link light now I use pretty link probe to be honest with you all the features that come
in pretty link Pro they're not so crucial especially if you're getting started out they're
not that crucial but there are some nice things in it like more reporting options and stuff
like this so anyways let's go ahead and do a quick test install so I've got a test site
here to go to plug-ins add new him to show you how to make it your first pretty link
to a search for pretty link in it will be the first result let's go ahead and click
on install and then let's install it now go back to the pricing I have a link down New
Britain links website but when you click on the pricing tab right here you can see it's
$47 per year they actually had a recent price increase and I'm the first guy to tell you
not to buy something if you really don't need it I think you're going to be okay with pretty
Link light in case I'm not saying come here and by this but I do own it and it's been
working out great okay have downloaded it I want to go ahead and install it and there
it is and so here's an upgrade to Pro so then it's can add this new option right here this
is pretty link you can click on it and then all you need to do in order to create one
of these pretty links just go ahead and click on add pretty link right here and right here
would be your target URL so let's just send people to my website why not okay the VP crafter.com
and so you can choose whatever you want to appear for the URL after your website name
so let's just make this say Adam okay and then we can go ahead and give it a title if
we want and I'll just call this test okay there we go and then we have some advance
options here and I usually like to make this a no follow link just like that you can also
group these links together I always have the tracking enabled right here let's see what
if it shows you anything for the pro options okay yeah just saying you don't have the Pro
version so you're not can get any of these Pro options honestly I don't even know if
I use those Pro options anyways I would go ahead and click on creates and I've already
received an error is because this needs to be a properly formatted URLs let me just go
back here and were talking the HTTPS and all that so I just toss that in my clipboard I
want to go there in I'm going to paste it in like that in the him now let's click on
create ride out one thing I overlooked was the different redirect options in the right
here which is redirection and you can read up on these there are more additional redirect
options in the Pro version so will just go with with 307 right there and go ahead and
click on update again even though we don't need to anyway so here is our pretty link
and what I can do you can see right here it's the domain name/and then what I put for that
slug so we need to do is click on this little link here to copy it to the clipboard and
then I can go into a new tab just this one right here and paste that ends you can see
I have it there the domain name and Adam and when I hit enter it should go to my WP site
just like that and there it is so it works now what's cool is when I refresh this the
clicks should increase and then I can click on this and see what it shows me it shows
me some reporting and we have an IP address here we have a date and time stamp we know
exactly the link that was clicked on and right here if this was a link on my YouTube video
it would say the link to where they clicked on this from I'm explaining that and you can
see that this a free version is a very very full-featured and it works pretty good now
I think you get some advanced reporting options oh I know what you could do with the paid
version you can do word replacements so if you have a blog post and say this blog post
is about Beaver Builder and you say the phrase Beaver Builder several times we you can have
it automatically do keyword replacement that's where you could type in Beaver Builder and
anytime Beaver Builder appears on that page it'll make it a hyperlink that will take you
to that link or whatever that pretty link is that's actually great feature and I use
it a lot assets I think one of the Pro features is probably much more of Pro features that
are useful that I'm not bringing up right now but if you just want a basic link shortening
solution this is ideal right off the bat and the accuracy comparison of the two so you
can okay none of these are so crucial let's see\'85 None of these are so crucial some
of these links import export here does replace keywords and pages post and custom post types
this is of the feature that I actually do use time-based redirects so anyways the point
is you can come here and decide if you want the paid version of it or the free version
I think for most people the free version is going to get you pretty much everything that
you need but once you start making more money with your website you might want to invest
back into some of these Pro versions of these tools that dynamic keyword replacement for
me is an important feature so I'm typing out a blog post I don't have to say here's the
link for Beaver Builder I could just type Beaver Builder and is can a change it and
make it a hyperlink that is tracked in I really like that but if you just want this link shorten
or then you are all set and there's a lot of scenarios where you want to use billing
shorten or personally for me whether you realize this or not if anyone that puts up a YouTube
video puts a link in the description if that link is not associated with your website when
someone clicks on it you two first sends him to a warning pages is warning you know you're
leaving YouTube and we don't know what's going to happen but if it's a link that's tied to
your website address you don't get that when you click on one of my links sets a lot of
times when you click on my links I'm not I an affiliate or anything like that it's just
because I want to make it a smoother process clicking out of my link and into wherever
you want to go so that is why I use them in my YouTube videos but you absolutely should
take advantage of operating links and shortening your links there is also I think that thirsty
affiliate they they have a different link structure so that your your website name/and
then a lot of people make it say go/and then the link short or I don't like that because
then I'm talking kind clicking on someone's affiliate link or some kind of link where
I don't know like where it's actually taking me so that's another thing I like about radiolink
it's literally my domain name is/and then whatever I want soaks if you use a link shorten
or I would love to hear which one you're using down below but also add why you use that particular
link shorten or I would love to hear about it in the comments section below
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