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Space Volcanoes - Shelf Life 360 - Duration: 5:04.
>>DENTON EBEL, CURATOR: For centuries, people wondered if there were volcanoes on the Moon.
When people looked at the Moon with telescopes, they saw, "Aha!
There's these big round things."
At the time, it was not understood that impacts make craters that to the untrained eye might
look like volcanoes.
>> MISSION CONTROL: Apollo 11, this is Houston, over.
>>EBEL: The rocks that the Apollo astronauts brought back unlocked the secrets of the Moon.
Turns out, they're a lot like the basaltic rocks that we'd find in Iceland, or in Hawaii.
So, we know that the Moon was volcanically active 4 billion years ago, 3.8 billion years ago.
We think the Moon's extinct volcanically, in the sense of big eruptions, but we discovered
more evidence of volcanoes on our closest planetary neighbor, the planet Mars.
Mars is distinctive in having the largest shield volcano complex in the Solar System,
as far as we know.
Olympus Mons is the highest volcanic edifice on any planet.
On the Earth, if you move a tectonic plate over a hot spot in the mantle, you will create
volcanic eruptions that go in a line because there's a track of this hot spot as the
plate moves over it.
But If you have no plate tectonics and simply have a crust over a plume, for billions of
years, you're going to build a large volcanic edifice.
And that's what we think we see on Mars.
Mars's volcanoes have been quiet for a very long time, but it's a different story elsewhere
in the Solar System.
So, the Voyager mission saw that there was something going on in the moons of Jupiter—a
giant plume of material from an explosive volcano coming off of Io.
Jupiter creates tides in the interior of Io.
And these tides actually move the rocks a little bit.
Squeeze them.
And create heat as a result.
And that drives amazing volcanic activity.
The volcanic ejecta—that plume of material—some of it is interacting with the magnetic field
of Jupiter and actually forms an electrically-charged cloud or a torus around Jupiter, which has
trillions of watts of energy in it.
The volcanic features on Io have cool names like Pele and Prometheus, which come from
mythological beings or locations associated with fire.
But on some worlds, volcanoes breathe ice instead of fire.
Saturn's moon, Enceladus, is home to cryovolcanoes.
It's not the kind of volcanism that we see on the Earth.
Cryovolcanoes are cold volcanoes.
But even when things are cold, they can do phase changes if they get heated just a little
bit from solid to liquid, or liquid to gas and when that happens you will have eruptive
activity.
Enceladus has geyser activity where plumes of water, mostly water, are coming from underneath
the icy surface erupting into space and freezing
What's really exciting is the amount of energy and activity that go on in these worlds.
These are not dead worlds.
The geyser activity contains organic material that could contain evidence for microbial
life on another body.
That would be revolutionary.
What's really neat about meteorites is that they give us samples of other worlds.
This is a piece of rock delivered from a volcano millions of miles away.
It fell in Brazil in 1957.
And it is full of these little tiny bubbles of gas.
This is what happens in magmas.
And this is a volcanic rock delivered to us from Vesta, the asteroid Vesta.
Vesta is special because it's like a micro-laboratory of planetary formation.
Vesta, in miniature, is similar to the Earth in the sense that it has a core and a mantle.
By studying samples like this we can start to answer questions about how planets formed,
and how life arose.
Not just in this solar system, but perhaps elsewhere in the galaxy.
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New Nail Art 2018 💓💝 The Best Nail Art Compilation #97 | Style Beauty - Duration: 10:46.
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PROJECT 50+(4) YOU LIFE NOT JUST FOR YOU 👨👩👧 - Duration: 14:12.
For more infomation >> PROJECT 50+(4) YOU LIFE NOT JUST FOR YOU 👨👩👧 - Duration: 14:12. -------------------------------------------
BEAN BOOZLED CHALLENGE | VALLA Style - Duration: 4:25.
No because it's ****, it sticks to your teeth.
So it just doesn't go away.
The way this game works is you spin a wheel, you get a type of jellybean, and it has two
different flavors.
It's either something good, or something very, very, very bad.
Can I ask you about the history of Bean Boozled?
Who is the person who has to decide whether something tastes like stinky socks?
I feel like none of us have to **** with each other here.
It's you ****ing with us.
You go first.
No, YOU go first.
No you go first.
We just said that you go first.
Wait what?
Do we all have to take one?
Oh wow.
Sour apple, or minion fart.
I was told this one is undesirable.
Oh my god, it stinks.
It's bad.
It's sour apple.
I can smell it off of you.
It's right up in my mouth.
No.
'No!
Not like this!'
Oh no!
What am I smelling?
This is involuntary.
Should we try the dead fish?
Hmm, maybe not.
Let's do it, let's do it.
Dead fish.
Moon, moon.
Oh yea, yea, yea.
Oh I got a good one.
I'm good.
Oh ****. Moon?
You ok?
OH!
My breath smells like fish.
Oh... what the **** Barf, you know what barf is?
What is barf mean?
What is this?
Peach or barf.
Oh it's good.
No, barf is not good.
It's good?
Not bad.
I don't even know what this tastes like!
It tastes awful.
How you doin'?
You ok?
I got peach.
I got barf.
I got barf.
Get me out of this fucking room.
Hey Custa, come on.
One more.
"I'm gonna sit here and eat my chicken while you guys do this."
How did I get dragged into this.
What is it?
Buttered popcorn, or rotton eggs.
Custa!
What are you doing?
If it's worth, I will do it as well.
What are the flavor profiles?
Not good.
Ok you guys pick for me.
Ok ready?
What??
What?
You won't do it!
What the ****! I need to move!
Give him space, give him space.
Give me that golden star.
He has my star, he has my star.
This is it, we're done right?
No more!
Kind of got unlucky so it wasn't the best for me, but it was nice to see my friends
suffer with me.
Ahh, thank you.
I don't know how to do an outro.
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Aamir Khan Luxurious Lifestyle, Two Wife, Kids, House, Cars, Net Worth And Biography 2018 - Duration: 8:29.
Aamir Khan Luxurious Lifestyle, Two Wife, Kids, House, Cars, Net Worth And Biography 2018
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Avril Lavigne Maga Lifestyle | 2018 - Duration: 10:02.
Avril Lavigne Maga Lifestyle | 2018
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Style With A Purpose - Duration: 3:05.
For more infomation >> Style With A Purpose - Duration: 3:05. -------------------------------------------
Jason Momoa Amazing Skill & Lifestyle | 2018 - Duration: 5:51.
Jason Momoa Amazing Skill & Lifestyle | 2018
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BMW X5 3.0i Lifestyle Edition - Duration: 1:09.
For more infomation >> BMW X5 3.0i Lifestyle Edition - Duration: 1:09. -------------------------------------------
BMW X5 3.0i Lifestyle Edition - Duration: 1:09.
For more infomation >> BMW X5 3.0i Lifestyle Edition - Duration: 1:09. -------------------------------------------
Living a Healthy Lifestyle While Running a Multi-Million Dollar Company | Leveling Up (Ep 2.3) - Duration: 15:15.
- Today we're going into Outdoorsy
which is a ride-sharing marketplace for RVs,
so let's go in an learn their story.
(industrial music) Now the other thing I wanna talk about
is your ad agency background and how it parlays
into all of this.
So what was your ad agency background?
What were you doing before this?
- My career started off really in direct
and digital marketing.
Like, I'm gonna totally age myself here,
but I started my career back in the day of DM Packs.
Like hardcore, who are you targeting?
'Cause you've gotta mail this package to somebody's house.
What is the offer and the reason
for opening and for purchase?
And then how do you develop creative that really
sings a consumer insight and catches the person
or the customer's emotions in just the right way
that they'll actually act on the campaign?
So I spent most of my career, I started at the bottom,
just like a lot of people, worked at the bottom
and learned everything that I needed to
through working for some pretty big advertising agencies,
so I worked in WPP for over a decade,
and I worked for OgilvyOne, and Wunderman, and JWT
And I worked ... - Big, big, big ad agencies.
- Yeah, they were big agencies
and it was such a great environment and place
because if you imagine, you've got these huge buildings
with absolutely every single piece of the puzzle
to make great advertising and creative work.
You've got your art directors and copywriters,
you've got planners and strategists,
you've got brand strategists,
you've got an analytics department,
you've got the whole digital dev and tech shop right there,
so those are the kinds of environments
where you can build out multimillion-dollar campaigns
and take them to market.
You've got media buying, I mean, everything is there.
So I was really fortunate that that was my whole career
before starting Outdoorsy.
And if I think about it now, again, hindsight's 20/20,
but when I look back I'm like, couldn't have asked
for anything better because I really was well trained
in direct and digital marketing, getting to consumer,
and really finding what are the consumer insights
that lead to the multiple campaign strategies
that all have different copy, different creative,
different insights that drive the action that you need,
so that was a pretty great environment for me
before starting Outdoorsy.
- Got it, so for the beginning entrepreneurs,
what is an example of great copy?
What do you define as great creatives, actually?
What do you define as that?
- Well great creative starts with nailing
your consumer insights.
So when I think about Outdoorsy, for example,
I can't just talk to 13 million Americans that own an RV
and expect that I'm gonna be able to
find what the pain point is that really means something
to them where they're gonna go, yeah, that's me,
that's just like me.
So great creative starts with identifying
what that killer insight is and then building
your copy and your messaging and your visuals
that support it, and the offer that you provide,
all aligned back to that individual consumer insight,
so for us right now in Outdoorsy, for owners,
we're really developing and seeing that there's three
completely different mindsets for an owner.
There's the guy or the girl today
that really doesn't wanna work a nine-to-five job.
They don't want a boss, they don't wanna work nine to five,
they don't wanna go to an office,
and we can develop creative that's like, be your own boss.
You have an RV, or there's people you know with RVs,
you don't even have to have these things
in your own driveway but you can manage them.
Put them on Outdoorsy, just do the key exchange,
and start making a full income this summer.
Then we've got different mindsets and types,
family types where they bought this RV,
it's really important to them in their life
because it's where their family goes
on their holiday adventures,
and they don't want to give it up,
but they're realizing it's really expensive.
And they've gotta cover all of those costs,
so how we message and we market to them
is much more about making back that money,
realizing the full potential of your investment,
plus also getting to use the vehicle whenever you want,
and you're in full control.
You can pick your renters and do what you want.
And then there's a third type that's just
straight-up investment minded
where we just basically give them the math
and hammer home the points, like, you bought it for this,
it costs you this to maintain, it's a depreciating asset.
All you have to do is just list it here,
rent it out a few times.
Your return is 8% to 10% and the story
is more math oriented.
So all of those are different routes
for developing creative that really connects
with somebody personally.
- Got it, so it's not as easy as just throwing up
a Facebook ad or a Google ad.
You have to actually do the foundational work, right?
- 100%, and imagine in today's world
it's even more difficult because we have ad fatigue,
so we've gotta get like, 35 to 45 different ad creatives,
and if you think about that times the eight to 10
different types of customers that you're trying to reach,
you're already looking at maintaining
a couple hundred ads that have to have
completely different headlines, subheads,
call to actions, landing pages, offers, and visuals.
That's a lot to manage, so it really does help you
hone in on, what assets do you have?
How can you develop them cost effectively,
and how can you get them in market and trial
if those are the customers that actually pay off
the greatest amount of not just top-line revenue
but profitability as well?
- I like talking about routines all the time.
I do it here, I do it on podcasts,
so what are your routines, habits,
what makes you successful?
What makes Jen the machine that she is?
- Hard work all the time, seven days a week,
but what I do try to do is focus really
on my lists and my priorities,
and I'm getting better and better.
So at the beginning when we first started the company
it was really hard to not get distracted by shiny objects.
But this year I think I've done a really great job
in maintaining my routine more seriously.
So I always make sure before I go to bed
that I've set up my day for the next day,
so I know what I'm locked into for meetings and for tasks.
I try and get up really early.
- What time?
- I try to get up at around 6:30.
That's a really important hour for me
'cause I can meditate and just calmly relax
and focus myself on what I wanna achieve that day.
Plus also, it gives me a couple of hours' headstart
ahead of everybody else that I work with
and certainly a lot of our partners,
and I can knock off so many of the emails and tasks
and admin and follow-up that needs to get done,
and it's gone out of the day.
What that also allows me to do, aside from getting
a good amount of work out, is it allows me
to turn off my email at certain parts of the day,
because otherwise those notifications
that just constantly come up in all the channels
that we sit across are impossible.
So I turn off Slack, I shut down Gmail quite literally,
and I focus on what I need to do,
whether it's building out our content strategy
for the quarter or focusing on detailing programs
for some of our partners, or user acquisition,
campaign strategies, but it really allows me
to open up a clean sheet of paper
and focus on defining what's the program?
What are the objectives?
How is that campaign gonna work?
And working with a team member or working by myself.
And then at the end of day, I mean, I do always work
a little bit later than everybody else
because what that allows me to do is at the end of the day
do the same routine that I have in the morning,
and that's shut down things properly,
get myself organized, refocus on what the priorities are,
remind myself that shiny objects cannot get in the path
every day that I've got to hit a couple of the big goals.
And hitting big goals takes time.
- Yeah, key takeaway number five:
every single successful person that I know,
not just entrepreneurs, has good habits.
And I can just tell who's successful and who isn't
just by looking at their habits.
This is why I ask the question all the time.
So Jen has a great template that you can follow.
Everybody I know, too, 99% of entrepreneurs wake up early.
And that's what you need to do to get ahead
because I call that my "everybody shut up" time.
And you can get to work and do stuff that moves the needle.
Jen, one final question for you.
So how do you go about learning?
How do you go about getting better?
Not just around marketing but just
as a human being or entrepreneur?
- Also a really big question for the world today
because there's just so much information to digest,
and also, even as brands, we're expected
to pump so much content into the world,
so it's a really difficult one to solve.
For me personally, what I find works is going
in and out of waves of period of time,
so I'll go during a period of maybe four to six weeks
where I'm just reading and consuming
absolutely everything I can and I'm just taking a look at,
what are new campaigns?
What are new strategies?
What are business publications saying?
What are publications focused on marketplaces saying?
Consulting friends of mine and then just trying
to absorb as much as I can.
But then I'll also come out of that period of time
where I try to not take in a lot of information
and focus a little bit more on, what did everything
I learn, sort of sift through, and how do I apply that
to my business and looking at all
of the different layers of business, right?
'Cause we are consuming so much information
that I wanna think about, okay, what's my best strategy
and thinking related to the business level
to the organizational structural level,
to the channels that we're focusing in on,
to the individual campaign creative,
to the numbers that we have to hit,
and I try and let what I learned in the last
four to six weeks infiltrate the planning
and improving programs in that regard
and then I go back into consuming and taking in
a lot of information.
But I definitely make sure to stop and take a breath
and not constantly be in a state of just
reading and consuming information because a lot of it is
duplicative, sometimes it's wrong.
People are under the gun to just get out
a lot of information.
You've gotta be as critical in your thinking
as you are curious in learning.
- Love that. And then so you talked about a couple of things
that you go to, maybe three resources
that you turn to time and time again to get better.
What were those?
- Yeah, again, it does also depend on what problem
I'm trying to tackle.
- Let's do marketing.
- So marketing, okay, so in marketing specifically,
so I read Neil Patel constantly.
I think he does a great job of breaking down
the entire digital marketing spectrum,
focusing particularly in SEO, and so I read
his daily email and a lot of the content that he writes.
I also read as much as I can from Guy Kawasaki.
He recently invested in Canva and I really love
how they're building tools that are based around visuals
and ways that non-professional designers
can use these tools every day,
so I read a lot of stuff from Guy Kawasaki.
I also listen to a podcast from Near Me.
So Near Me is content that's focused
specifically on marketplaces.
Obviously, we started a marketplace.
So I try and read from industry leaders
in the three areas of marketing
that are most pertinent to me.
- Got it, okay.
Well, Jen, this has been fantastic.
What's the best way for people to find you online?
- Yeah, I love collaborating with people,
and I love it when people reach out,
so best way to find me online is straight up
send me an email to jen@outdoorsy.com.
And I'm a little old school, you can find me on Facebook
and LinkedIn and Instagram.
- Awesome, so Outdoorsy, make sure you check it out.
If you wanna make some more money on the side, get an RV.
I certainly wanna buy one now.
People in my office have been talking about it.
Check it out, go to outdoorsy.com
and we'll see you in the next episode.
So to recap today's interview and the shoot overall
with Outdoorsy, there's a lot
of different things we learned, right?
And if you look at the other episodes
that we've done so far with companies
such as SnackNation where Andy Mackensen
burned $150,000 or went into $150K in debt.
You look at Jen burning all the ships
to start this business.
And there's a lot of uncertainty
when it comes to starting a business,
so that's one of the key things that I learned
from doing a lot of these interviews.
Over and over there's always that one inflection point
where it's just like, are we gonna do this
or are we not gonna do this?
And I won't even say it's an inflection point,
it's that one point in time
where you make that decision and you just roll with it.
With a marketplace business like this,
when you think about, oh, there's Airbnb for this,
Uber for that, that, that.
At the end of the day it's all figuring out
how you can monetize the excess capacity out there, right?
So when you think about Bitcoin, for example,
you don't really think about how you can
use that for excess capacity, right?
But with a coin like Ethereum, for example,
where you're able to create apps
on that Blockchain specifically,
then you're able to monetize things such as
excess capacity around WiFi.
So let's say you're not at home, you're not using WiFi,
you can have other people paying you cents or dollars,
right, for the minutes that they decide to use your WiFi.
So there's a lot of different ways to do this,
but think about, when you're starting a business
for the things that you're passionate about,
where is there excess capacity?
You think about all the parking lots out there
or cars not being used at the moment.
There's excess capacity everywhere,
and there's business opportunity everywhere.
I don't think business is a zero-sum game.
I just think there's abundance everywhere
and there's just a chance as long as you want to
put in the work for it, you wanna build something great,
you just keep putting your mind to it and then,
eventually, good things are gonna happen.
So you know, you look at Jen's background.
She's actually one of the first two I've talked to
that comes from a big ad agency background,
and you can see that actually helps a lot.
When I look at her business, she has all the branding down,
she thinks about copy, she thinks about
how people are emotionally, and at the end of the day,
when it comes to marketing and sales,
you're just trying to tap into people's emotions
and get them to take some kind of action.
Also, at the same time, you're thinking about
their needs, too, so it's not always just,
let's write a Facebook ad really quickly
and let's see if people buy,
but also thinking about from a human perspective,
how you can get people to tap into their emotions
and get them to take an action.
Now, when it comes to learning marketing,
this actually applies to Jen's ad agency background,
is getting the book "Breakthrough Advertising."
So the book "Breakthrough Advertising,"
it's really hard to get.
It's not in print anymore, but you can actually
find it on Amazon.
I bought it for a hundred bucks or something like that,
but if you search hard enough on the Internet,
you'll be able to find it.
It's gonna help you write compelling copy.
It's gonna help you think about marketing
even the old days, right? At the end of the day, not a lot
has changed around marketing.
You're still tapping into human psychology.
So check out "Breakthrough Advertising."
It's one of my favorite books.
It's something that I go to time and time again,
and something that is a must-read
for anybody on my team that has to do with copywriting.
So those are just a couple of key takeaways,
and you can see that there's a lot of history to it, right?
When they move into a building where Airbnb was
or where Heroku was, you can feel the history
that's in a building like this, and you can feel
the startup culture just having people in the office.
I've talked about in the past the difference
between remote and having people in office.
There's benefits to both, but I just like
being able to see people begin to collaborate.
I feel things are able to happen a lot faster.
Jen talked about the concept of speed,
and I think it's really important to move quickly
and being able to accept the fact that many mistakes
are gonna happen when you move quickly,
and it's gonna be really uncomfortable for people.
And that also ties into hiring the right culture fits
when it comes to growing your business.
So those are just a few key takeaways from this episode.
Hope you enjoyed it. Let me know what you think,
and if you have any tips, leave them
in the questions or comments.
And we will see you in the next video.
(lighthearted pop music)
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Dethleffs Camper Lifestyle 450 DB - Duration: 1:12.
For more infomation >> Dethleffs Camper Lifestyle 450 DB - Duration: 1:12. -------------------------------------------
Philadelphia Style Magazine Presents Its Luxury, Lifestyle Picks - Duration: 2:48.
For more infomation >> Philadelphia Style Magazine Presents Its Luxury, Lifestyle Picks - Duration: 2:48. -------------------------------------------
Ethan Wacker Lifestyle, Girlfriend, House, Cars, Net Worth, Salary, Family, Biography ! - Duration: 4:15.
Ethan Wacker Lifestyle
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Adam Saleh (Adam Saleh Vlogs) Lifestyle,Biography And Things You Do not Know about Him - Duration: 5:39.
Adam Saleh has definitely made a name for himself, hallowed among the ranks of YouTube
celebrities. This controversial YouTuber, actor and rapper is a self-proclaimed prankster.
Adam has been vlogging since 2012 and likes to focus on social discrimination and racial
profiling issues. He is usually assisted by two of his best friends. His videos conventionally
tend to hit a nerve in society's carefully managed socio-cultural landscape and this
has landed him in hot water a few times. Adam is a native of Yemen and lives in New
York City. He went to Central Park East High School and subsequently, John Jay College
of Criminal Justice. Muslim-American model and YouTube star who
runs a self-titled channel with nearly two million subscribers. He has another YouTube
channel called ASAvlogs, which has earned over 3.9 million subscribers. He also became
the founder of Winfinity Ent.
Height: 1.7 m Nationality: American
Movies: American Sharia Albums: Chapter II, La Mabansash
Website: www.adamsalehworldwide.com Geners: pop,hip hop
Known For: Youtube Vines Occupation: • YouTuber, • Actor, • Prankster
BIRTHDAY: June 4, 1993
BIRTHPLACE: Brooklyn, NY
AGE: 24 years old
BIRTH SIGN: Gemini
Before Fame He studied criminal justice with the intention
of becoming a lawyer. Trivia
Also a musician, he released his debut album, Chapter 2, in October 2017.
Family Life He was born in Brooklyn, New York. His younger
brother has appeared on his Vine channel. He has four nephews, Hamzah, Jamal, Yousif and Mohsin,
and three nieces, Haila, Reema and Deena. Associated With
Early in his YouTube career, he collaborated with college friend Sheikh Akbar.
Adam Saleh Wife, Mom, Family Much is not known about Adam Saleh's family.
His parents are both Yemini. His mother's name is simply known as Judy and his father's
name is known as Stan. His father is late. Adam boasts a number of nephews and nieces:
Hamzah, Reema, Deena, Haila, Jamal, Mohsin, and Yousif. They are known mainly because
he likes to incorporate friends and family in his videos occasionally.
Adam keeps his relationship status a secret and very well too. The only information that
is clear is that he is not yet married. He does have two children, however: Sadie and
Sunny. Adam Saleh Net Worth
Adam was born on June 23, 1993. He is not very tall and barely makes it into the category
of "average height male Americans". He stands at 5 feet 7 inches (1.69m).
Adam's viral social media content, his Instagram influencer role, and his movie and music endeavours
rumour him to have a net worth of between $1 million and $2 million.
Controversies A staged video titled "Racial Profiling Experiment'"
uploaded on Saleh's YouTube channel in October 2014 became viral around the world. In the
video Saleh and Sheikh Akbar argued with each other in front of a police officer wearing
western outfits but the cop ignored them. Shortly thereafter, they fight again while
dressed in Muslim clothes but this time the cop stops them and behaves rudely with them.
The video received more than 200,000 views on YouTube and it was also picked up by media.
Public reaction to the video was against the police officer. Later Saleh said that the
video was staged to recreate "previous events that occurred", and it was being shown as
an example. The New York chapter of the Council on American–Islamic Relations (CAIR), which
had previously tweeted out the video as an example of discrimination against Muslims,
demanded an apology from Saleh and Akbar stating "Muslims are already under the microscope
and to do this just to gain some cheap publicity is totally unacceptable. There should be no
attempt to justify it; they should just apologize and ask people to forgive them for their irresponsible
actions." In another YouTube video, Saleh claimed to
have flown inside a suitcase in the baggage hold on a Tigerair flight from Melbourne
to Sydney. However, Melbourne Airport security footage proved the incident was a hoax after
they produced video showing Saleh boarding the plane with the airline noting that a bag
of his weight would not be loaded on the plane without investigation nor would a passenger
in the plane's unheated cargo hold emerge sweating.
In December 2016, Saleh posted videos in which he claimed he was removed from a Delta Air
Lines flight at Heathrow Airport for speaking Arabic. However, other passengers have spoken
out, claiming that Saleh was disturbing other passengers, and Delta's own statement said
that Saleh was shouting and provoking others. Saleh's claim has caused a debate over the "Right
to Fly". In 2018, Saleh as well as many other YouTubers
were involved in a BBC Trending investigation for promoting the website EduBirdie, which
lets users buy essays (promoting cheating).
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